Koululainen
The little scholar’s own magazine and online media
The reader of Koululainen is a knowledge-hungry primary school student. With stories about idols and hobbies and topics about books, music, and games one is enticed to read their very own magazine from cover to cover and grab tips about free time. In addition to a print magazine published 12 times a year, Koululainen has an active website. Koululainen.fi entertains with fun quizzes, news related to the world of children, and reading stories. Koululainen, provided by experts, bears responsibility for the child’s development of safe media skills.
Issues per year
12 issues per year
Magazine website
Magazine in Social Media
Timetables
| Issue | Issue | Booking Date | Material Date | Themes and info |
|---|---|---|---|---|
| 1 | 10.1.2024 | 13.12.2023 | 18.12.2023 | Winner of the Fair Class competition. Brisk for the new year. |
| 2 | 7.2.2024 | 15.1.2024 | 18.1.2024 | Our furry and scaly friends. Winner of the Pet of the Year competition. |
| 3 | 13.3.2024 | 19.2.2024 | 22.2.2024 | The stars of the UMK competition. Easter is pure chocolate! |
| 4 | 10.4.2024 | 14.3.2024 | 19.3.2024 | Koululainen turns 80. The anniversary issue full of history and memories. Treats for celebrations. |
| 5 | 8.5.2024 | 12.4.2024 | 17.4.2024 | Tube and Tiktok extra. New crafting ideas. |
| 6 | 5.6.2024 | 13.5.2024 | 16.5.2024 | The whole summer outside. Good reads for the summer. |
| 7 | 10.7.2024 | 14.6.2024 | 19.6.2024 | Summer’s giant issue: 100 pages of reading and tests for holiday. |
| 8 | 7.8.2024 | 15.7.2024 | 18.7.2024 | Ready for school! Announcement of the Fair Class competition. |
| 9 | 4.9.2024 | 12.8.2024 | 15.8.2024 | Hobbies from around the world. The Pet of the Year competition begins. |
| 10 | 9.10.2024 | 16.9.2024 | 19.9.2024 | Scary Halloween bites. October is all about reading. |
| 11 | 6.11.2024 | 14.10.2024 | 17.10.2024 | Horses and hobby horses. The fascinating world of science. |
| 12 | 4.12.2024 | 11.11.2024 | 14.11.2024 | Koululainen’s jury selected the best games and songs of the year. |
| Issue | Issue | Booking Date | Material Date | Themes and info |
|---|---|---|---|---|
| 1 | 8.1.2025 | 9.12.2024 | 12.12.2024 | Fair Class Competition Winner. Everyone is special and equally important. Friendship jewelry and BFF accessories. |
| 2 | 12.2.2025 | 21.1.2025 | 24.1.2025 | Pet of the Year Competition Winner. These treats and toys are furry friends' favorites. |
| 3 | 12.3.2025 | 18.2.2025 | 21.2.2025 | From the UMK Competition towards Eurovision. Snacks and music games for the home audience. |
| 4 | 9.4.2025 | 18.3.2025 | 21.3.2025 | Easter's Big Chocolate Egg Hunt. The best family cooking ideas for the spring celebration. |
| 5 | 14.5.2025 | 17.4.2025 | 24.4.2025 | YouTube and TikTok Special. The best spring snacks. Craft a lovely greeting for Mom. |
| 6 | 11.6.2025 | 19.5.2025 | 22.5.2025 | The Best Games, Most Interesting Books, and Picnic Snacks of the Summer. |
| 7 | 9.7.2025 | 16.6.2025 | 19.6.2025 | Summer's Giant Issue: A huge collection of puzzles, games, and activities. The best snacks for reading time. |
| 8 | 13.8.2025 | 22.7.2025 | 25.7.2025 | Save a stylish timetable, the best phone tips, dream school backpack. Back-to-school finds: the cutest pens, erasers, and pencil case mascots. |
| 9 | 10.9.2025 | 19.8.2025 | 22.8.2025 | Pet of the Year Contest begins. The best tips for the hobby season. Rainy day activities for the whole family. |
| 10 | 8.10.2025 | 16.9.2025 | 19.9.2025 | Host a spooktacular Halloween: Baking, crafting, and fun games and activities for everyone. |
| 11 | 12.11.2025 | 21.10.2025 | 24.10.2025 | Up for the Holiday Season. The best advent calendars and gift ideas. |
| 12 | 10.12.2025 | 18.11.2025 | 21.11.2025 | The year's funniest games, tastiest snacks, and most interesting books. |
Prices
| Ad | Placement | Size | Bleed | Price (tax 0%) |
|---|---|---|---|---|
| 2/1 landscape | Not specified | 434 x 280 mm | 5 mm | 4 380 € |
| 2/1 landscape | 1. Spread | 434 x 280 mm | 5 mm | 4 820 € |
| 1/1 portrait | Not specified | 217 x 280 mm | 5 mm | 2 430 € |
| 1/1 portrait | 2. Cover | 217 x 280 mm | 5 mm | 2 680 € |
| 1/1 portrait | 3. Cover | 217 x 280 mm | 5 mm | 2 680 € |
| 1/1 portrait | Back cover | 217 x 280 mm | 5 mm | 2 680 € |
| 1/2 portrait | Not specified | 106 x 280 mm | 5 mm | 1 660 € |
| 1/2 landscape | Not specified | 217 x 138 mm | 5 mm | 1 660 € |
| 1/4 portrait | Not specified | 55 x 280 mm | 5 mm | 1 220 € |
| 1/4 landscape | Not specified | 217 x 68 mm | 5 mm | 1 220 € |
| 1/4 square | Not specified | 106 x 138 mm | 5 mm | 1 220 € | *) size without marginal Prices valid until 31.12.2024 |
Size
217 x 280 mm
Printing method
Offset
Binding
Stiftaus
Printer
PunaMusta Oy
Delivery of ad material and instructions
Varauksen yhteydessä mainostajalle/aineiston toimittajalle lähtee sähköposti sisältäen linkin aineistontoimitusta varten. Linkkiin sisältyy kaikki kampanjaan/varaukseen liittyvät mediat.
ICC profile
Technical information
yrityksille.otavamedia.fi/tekniset tiedot ja hinnat
Terms of delivery
Check the delivery conditions from the publisher
| Ad | Placement | Size | Bleed | Price (tax 0%) |
|---|---|---|---|---|
| 2/1 landscape | Not specified | 434 x 280 mm | 5 mm | 4 380 € |
| 2/1 landscape | 1. Spread | 434 x 280 mm | 5 mm | 4 820 € |
| 1/1 portrait | Not specified | 217 x 280 mm | 5 mm | 2 430 € |
| 1/1 portrait | 2. Cover | 217 x 280 mm | 5 mm | 2 680 € |
| 1/1 portrait | 3. Cover | 217 x 280 mm | 5 mm | 2 680 € |
| 1/1 portrait | Back cover | 217 x 280 mm | 5 mm | 2 680 € |
| 1/2 portrait | Not specified | 106 x 280 mm | 5 mm | 1 660 € |
| 1/2 landscape | Not specified | 217 x 138 mm | 5 mm | 1 660 € |
| 1/4 portrait | Not specified | 55 x 280 mm | 5 mm | 1 220 € |
| 1/4 landscape | Not specified | 217 x 68 mm | 5 mm | 1 220 € |
| 1/4 square | Not specified | 106 x 138 mm | 5 mm | 1 220 € | *) size without marginal Prices valid until 31.12.2025 |
Size
217 x 280 mm
Printing method
Offset
Binding
Stiftaus
Printer
PunaMusta Oy
Delivery of ad material and instructions
Varauksen yhteydessä mainostajalle/aineiston toimittajalle lähtee sähköposti sisältäen linkin aineistontoimitusta varten. Linkkiin sisältyy kaikki kampanjaan/varaukseen liittyvät mediat.
ICC profile
Technical information
yrityksille.otavamedia.fi/tekniset tiedot ja hinnat
Terms of delivery
Check the delivery conditions from the publisher
| Ad | Description | Size | Price (tax 0%)  |
|---|---|---|---|
| Desktop | 980×400 px | 20 € / CPM (Cost per thousand) | |
| Desktop | 980×120 px | 8 € / CPM (Cost per thousand) | |
| Desktop | 300×250 px | 6 € / CPM (Cost per thousand) | |
| Desktop | 300×500 px | 8 € / CPM (Cost per thousand) | |
| Desktop | 300×750 px | 10 € / CPM (Cost per thousand) | |
| Desktop | 468×400 px | 8 € / CPM (Cost per thousand) | |
| Desktop | 560×400 px | 12 € / CPM (Cost per thousand) | |
| Desktop | 160×600 px | 6 € / CPM (Cost per thousand) | |
| Desktop | 560×120 px | 6 € / CPM (Cost per thousand) | |
| Desktop | px | 16 € / CPM (Cost per thousand) | |
| Mobile | 300×300 px | 16 € / CPM (Cost per thousand) | |
| Mobile | 300×150 px | 8 € / CPM (Cost per thousand) | |
| Mobile | 300×150 px | 10 € / CPM (Cost per thousand) | |
| Mobile | px | 16 € / CPM (Cost per thousand) | Prices valid until 31.12.2024 |
| Ad | Description | Size | Price (tax 0%) |
|---|---|---|---|
| Desktop | 980×400 px | 20 € / CPM (Cost per thousand) | |
| Desktop | 980×120 px | 8 € / CPM (Cost per thousand) | |
| Desktop | 300×250 px | 6 € / CPM (Cost per thousand) | |
| Desktop | 300×500 px | 8 € / CPM (Cost per thousand) | |
| Desktop | 300×750 px | 10 € / CPM (Cost per thousand) | |
| Desktop | 468×400 px | 8 € / CPM (Cost per thousand) | |
| Desktop | 560×400 px | 12 € / CPM (Cost per thousand) | |
| Desktop | 160×600 px | 6 € / CPM (Cost per thousand) | |
| Desktop | 560×120 px | 6 € / CPM (Cost per thousand) | |
| Desktop | px | 16 € / CPM (Cost per thousand) | |
| Mobile | 300×300 px | 16 € / CPM (Cost per thousand) | |
| Mobile | 300×150 px | 8 € / CPM (Cost per thousand) | |
| Mobile | 300×150 px | 10 € / CPM (Cost per thousand) | |
| Mobile | px | 16 € / CPM (Cost per thousand) | Prices valid until 31.12.2025 |
Online & social media
Magazine website
Magazine in Social Media
Average weekly reach & weekly page views
The reach figures and the number of weekly pageviews are the averages of the weekly figures for each month. The weeks are determined as part of the numbers of the month in which the greater part of the days of that week fall. Figures for individual weeks can be seen on FIAM's public weekly list.
Some channels and Followers August 2024
Contact info
Media sales
- Otavamedia Oy
- Uudenmaankatu 10
- 00120 Helsinki
- www.otavamedia.fi
- Mediamyynti Otavamedia
- yrityspalvelu@otavamedia.fi
Media
Publisher
- Otavamedia Oy
Publisher
- Otavamedia Oy
Vastaava päätoimittaja
- Erkki Meriluoto
Address
- Uudenmaankatu 10
- 00120 Helsinki
Postal address
- Uudenmaankatu 10
- 00015 Otavamedia
- koululainen@otavamedia.fi